As Enrique Peña Nieto accepts Mexico’s presidential sash from failed drug warrior Felipe Calderon in the glow of flashing emergency lights and burning molotov cocktails, we are reminded of the historical context that journalist Sam Quinones used to describe Nieto’s party — the PRI — in his 2001 book, True Tales From Another Mexico,
What is now the PRI formed in1929, the same era as the Nazi Party, the Italian Fascists, and the Bolsheviks. While those parties faded into history, the PRI has lasted to become the world’s oldest one-party regime. Key to the PRI’s longevity is its understanding of human nature. Its authoritarian brethren posited ideologies — a master race, a proletarian dictatorship — that needed an iron fist to keep people in line. The PRI’s working concept was beautifully simple, more humane, and a lot easier. It bought people’s loyalty. It became history’s proof that every man has his price. As a powerful government in a poor country it found that men come pretty cheap. In return for loyalty, the PRI offered a candidacy, a professorship, money, land to squat, three years as a congressman, a construction contract, or a million other things a government can us to co-opt a poor people.
To celebrate the inauguration of new Mexican President Luis Pena Nieto (of the PRI) this weekend we’ll be giving a SPECIAL EXCHANGE RATE for pesos at 10 pesos to each dollar! That’s the rate at which the Mexican peso would be strong enough to have shown a major improvement in Mexico’s economy, which is the stated goal of Nieto and we hope it comes to pass.
So, for this weekend, bring your pesos over for purchasing delicious RC Colas, BC Headache Powders, tacos, Chili, Red Beans and Rice, frenchy fries and much much more and eat for essentially 20% off